Dr Naser Pourazad

Dr Naser Pourazad is an award-winning applied researcher in marketing in the College of Business, Government, and Law.

Naser lectures across various marketing courses, with over 10 years of expertise in social media marketing, digital marketing (particularly digital touch-points and mobile apps), consumer psychology, and research methods.

He is a quantitative researcher who utilises his well-established knowledge and proficiency in Mathematics and Statistics. Naser’s research transforms best practice marketing frameworks into actionable strategies with a focus on user journeys, stakeholder engagement, and technology adoption.

He has led several impactful research projects, collaborating with PIRSA/SARDI, SAFECOM (South Australian Fire and Emergency Services Commission), and Regional Councils in SA.

His leadership in research is characterised by a pragmatic approach to digital innovations and collaborations with industry partners, aiming to bridge the gap between academic insights and practical applications.

Naser’s work is published in leading marketing journals, highlighting his dedication to high-quality, applied research.

His enthusiasm for translating research into actionable insights ensures that his projects not only resonate with a broad audience but also drive positive community change.

Contact: naser.pourazad@flinders.edu.au